One More Successfull Edition
21,374 people consecrate the Brazilian pet market during 11th edition of Pet South America

200 exhibiting brands exhibited trends and releases in medicine, nutrition, behavior, technology, fashion and luxury for dogs, cats, fish, birds and small animals


According to the Ministry of Agriculture, Livestock and Supply, Brazilian pet market turnover of approximately BRL 18.2 billion in 2011. For this year, the expectation is 12% growth accordance to Abinpet - Industry Association of Pet Products. This and other impressive numbers have been confirmed for the 11th edition of the Pet South America, main exhibition for pet and veterinary market in Latin America, organized by NürnbergMesse Brazil, which took place during the 16th, 17th and 18th  October at the Expo Center Norte in São Paulo.

To Ligia Amorim, managing director of NürnbergMesse Brazil, "the domestic market is mature, increasingly professionalized, and showed trade show edition through more than 200 brands, this is a very promising sector, in full expansion which will be, undoubtedly, one of the main economic pillars of the country in coming decades. We are proud and with the feeling of duty accomplished when seeing that the exhibition is the main platform for this business sector and gathers every year, pet and veterinary’s trends and innovations.

With 21,374 visits from industry professionals, the trade show brought 60 new exhibitors and 3 themed pavilions - SEBRAE-SP, Aquarium and Chinese. Many parallel events habe been promoted, Congresso Paulista das Especialidades who received 1600 Congressmens, the 8th    Seminar of Management and Marketing with qualified content, directed to veterinarians, retailers and entrepreneurs from pet secotr  and presentation of GS&MD - Gouvea de Souza with his Brazilian Pet Study showing  the national pet universe.
The Pet South America also received special support from the National Union of Animal Feed Industry (Sindirações) and unexpected partnership with the Brazilian Ministry of Foreign Affairs (MRE).

The news of the Pet South America remain on social networksFacebook: https://www.facebook.com/PETSouthAmerica
Twitter:  http://twitter.com/PETsa2012

About NürnbergMesse Brazil
Responsible for promoting the most important supplier, distributor and retailer business meetings in the country at its business fairs, NürnbergMesse Brazil is part of the NürnbergMesse Group and one of the largest organizers of international events and exhibitions in Brazil. The company drives diverse segments of the national economy, with a high level of professionalism and competence. The main events are Kitchen & Bath Expo, FCE Pharma and FCE Cosmetique, PET South America, Analitica Latin America Glass South America.

About the NürnbergMesse Group
With business transactions of more than 200 million euros, the NürnbergMesse Group is one of the 20 largest fair organizers in the world and is among the top ten organizers in Europe. Their portfolio includes more than 120 international fairs and congresses in Nuremberg, Germany, and worldwide. Annually, more than 29 thousand exhibitors (36% international), more than 1.4 million visitors (21% international) at the events organized by the NürnbergMesse Group. The Group currently has 440 employees and plans to grow. Also, the following are part of the NürnbergMesse Group: NürnbergMesse China, NürnbergMesse North America, NürnbergMesse Brazil and NürnbergMesse Italy. The NürnbergMesse Group also has a network of 40 representatives operating in 85 countries.

More information: http://www.nm-brasil.com.br/ or www.nuernbergmesse.de

Press Contacts:
S2Publicom
Amanda Bermudes – amanda.bermudes@s2publicom.com.br
Telefone: (11) 3027-0230
Kadygia Ferreira– kadygia.ferreira@s2publicom.com.br
Telefone: (11) 3027-0239
Ricardo Franzin - ricardo.franzin@s2publicom.com.br
Telefone: (11) 3027-0200


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